Five key ways Ripley PR can bolster your business

 

From content development to crisis management, you need PR pros

We’re in the shadow of the Great Smoky Mountains, but we get our clients plenty of light across the country and around the world.

Ripley PR is a Knoxville-area public relations agency specializing in the construction, franchise and home services industries. Yes, we’re Volunteers fans (for the most part), but we have a unique national and global reach that extends far beyond Knoxville.

Here is a sampling of the services we provide:

  1. Content development. Quality copy on your website is a key to good search-engine page placement and credibility. Our brand managers are first-rate, but our writers – seasoned in real-world daily journalism for decades – are pretty good, too. We can convert your ideas into hot copy, or handle the creative side, as well.
  2. Social media. There’s nothing sadder than a weak website, except maybe impotent, static social media platforms. We are constantly ahead of the curve on search-engine optimization and keyword techniques and never stop learning the best ways to promote your brand on platforms ranging from Twitter to LinkedIn and Facebook.
  3. Crisis management. Most business owners and managers in the home-services, franchise and construction industries don’t think about the need for a crisis plan until a crisis unfolds at the speed of light. Digital media moves faster than ever, and we can help you cultivate a plan to stay ahead of the media, honestly and respectfully, should the need arise. You’ve worked hard to build your brand. Don’t let it get consumed in the fire fueled by poor crisis response.
  4. Bylines. We can craft your voice and brand into solid, well-researched and highly readable articles for trade publications and traditional media. This will help position you as an expert in your field and build credibility.
  5. Media placement. We are experts at identifying what reporters in the Knoxville area and beyond find newsworthy and maintain a proprietary, continually updated database brimming with contact information for some of the biggest local, regional and national publications.

 

We may work in the shadows of the Smokies, but we’ll illuminate your brand for the media and your clients across the country, and around the world.

If you are looking for a Knoxville PR agency, contact Ripley PR today to see how we can meet your 21st century public relations needs.

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Public Relations